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EB News of the Week – 3/4/13

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1672004-slide-13-150-nike-football-3-4-sole-05d-17740* How To Pick A Great Start-Up Name  [Inc]

* Startup Money – For A Piece of Your Future Payment  [Businessweek]

* Nike Vapor Laser Talon: Football’s First 3-D Printed Shoes  [FastCompany]

* How To Manage the Challenges of a Family Business  [Entrepreneur]

* When Freemium Beats Premium  [WallStreetJournal]